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Cyril Sermon (@admin) |
Next: Troubleshooting ads.txt issues
Authorized Digital Sellers, or ads.txt is an IAB Tech Lab initiative that helps ensure that your digital ad inventory is only sold through sellers (such as AdSense) who you've identified as authorized. Creating your own ads.txt file gives you more control over who's allowed to sell ads on your site and helps prevent counterfeit inventory from being presented to advertisers.
We strongly recommend that you use an ads.txt file. It can help buyers identify counterfeit inventory and help you receive more advertiser spend that might have otherwise gone toward that counterfeit inventory.
If you use ads.txt, you must include your publisher ID in your ads.txt file. If there's an ads.txt file present on your site and your publisher ID is missing from it, Google will reject all ad requests from your site.
If there's an issue with ads.txt on your site, you'll see an alert in your AdSense account. To prevent severe impact to your revenue, follow the relevant steps below to fix the issue.
Note: It may take a few days for your changes to be reflected in AdSense. If your site doesn't make many ad requests it may take up to a month.
AdSense provides a personalized ads.txt file that you can download from your account. The personalized ads.txt file includes your publisher ID. Your publisher ID must be included and formatted correctly for your ads.txt file to be verified.
If your publisher ID is missing from your ads.txt file, you can copy it from your account and add it to your ads.txt file.
pub-0000000000000000
is your own publisher ID:google.com, pub-0000000000000000, DIRECT, f08c47fec0942fa0
Note: Your ads.txt file must be formatted as specified by the IAB Tech Lab in order to be verified. If you need additional help, review the ads.txt specification.
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